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Paradise to offer cheaper rates for early morning ice times

By Mark Squibb/September 16, 2022

Folks who don’t mind getting out of bed a little early will be able to take advantage of new reduced ice rental rates at the Paradise Double Ice Complex.

“Other arenas offer discounted rental rates for early morning, say 6:30 a.m. to 8 a.m., ice times,” explained councillor Elizabeth Laurie during the last week’s meeting. “So, the implementation of an early morning community group rate would actually allow the Paradise Double Ice Complex to be more competitive and increase ice time utilization.”

Up until the vote, community groups paid the same fee for early morning ice rentals as though later in the day, despite the time: $150 an hour (senior groups and private rentals went for $200 an hour.)

The rate reduction isn’t just a good will offering to residents; the Town expects that offering a reduced early morning hour rate will actually bring in more revenue.

“Offering the ice time at a reduced rental rate will increase early morning utilization and increase ice rental revenue,” said Laurie, who chairs the Recreation and Community Services Committee.

The committee recommended that the Town offer an early morning ice rental rate of $100 per hour to community groups.

“I think this is a great idea, especially if we have ice not being utilized at those hours in the morning,” said councillor Patrick Martin. “To offer a discounted rate so we can increase our ice to user groups and make sure it’s rented at all times, I think this is a great idea.”

Council unanimously approved the rate reduction.

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